Instructor: Daniella Pavlic'
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Fall 2013
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This course looks at the production and reception of images through a combination of historical, theoretical and practical perspectives. A variety of contexts from contemporary art, design and popular culture will be explored through research and visual projects. Special consideration will be given to current forms of reproduction, with students learning and utilizing common methods for rendering and realizing still images. including both print and screen based output.
Students will be exposed to historical and theoretical models for understanding images and pictures, using these models as starting points for directed investigations into the production of their own images and analysis. Following completion of the course, students should be versed in the dominant methods for understanding visual culture and in the basic skills used in the production of images. Specifically, they should have developed the ability to analyze images in art, design, and popular culture, including their own work as cultural producers.
COURSE STRUCTURE:
This corse will take on the understanding and production of visual culture through five concepts.
The Goals and Objectives stated above will be accomplished through a sequence of readings, analysis and discussion of key texts artworks. These examples will be the basis for visual projects that will facilitate the practical exploration of both the theoretical concepts and skill sets covered.
Required Texts
There are no required textbooks for this course, but you will be supplied with access to PDF and other digital translations of texts for required readings.
SUPPLIES AND FACILITIES
Download a PDF of the policy here
Equipment and Software lists available here.
Lab Location and Hours available here
Facility Fee
Students taking course in Art&Design resource Lab are all assessed a facility access fee. This fee supports acquisition and maintenance of computers, peripheral equipment and software, and helps provides technical support.
LEARNING GOALS AND STUDENT ASSESSMENT
coursework, activities, projects
In a typical week, students will be reading, writing, working on projects, and participating in classroom discussions and critiques. There are three main types of student activity that will ultimately constitute visible evidence for ultimately assessing performance and assigning grades:
1. Finished projects
If you show up without required work you will be considered absent. Projects not delivered on time will receive one letter grade deduction for every weekday not delivered.
- 100 pts for each project
2. Image Archives
Every student will maintain a website (provided as part of the class). Students will post writing assignments on this site. These posts are graded on a credit/no credit basis, and will also be a deciding factor in each student's final grade.
- 50 pts for each reading assignment (in the form of written responses)
3. Classroom participation
Students will screen and discuss videos, their own work and the work of other students, and engage in a variety of group classroom activities on a regular basis. Students are expected to participate in discussions, critiques, and technical sessions. Surfing the internet and texting during class will negatively effect your participation grade.
Regular attendance is a necessity, as is classroom participation. Both will have a crucial bearing on students final grade. Excessive absences [ 3 or more] can lower a grade by one full letter or more. Only absences resulting from extreme illness or otherwise documentable circumstances (such as a family emergency or emergency hospital/doctor visit) will be “excused”. All other absences will be counted. Two late arrivals to class will constitute an absence.
- 100 pts. class participation (in the form of contributions to group discussions and critique)
The final grade will be determined roughly as follows:
A- indicates work of sustained excellence - work that demonstrates a degree of technical quality, creativity, and critical inquiry.
B- indicates work of significantly better that competent quality, work that demonstrates above average technical skill, creativity and critical engagement.
C- indicates satisfactory work - work that demonstrates technical, creative, and critical competence. It reflects regular attendance, continuing improvement, and successful accomplishment of course objectives.
D- indicates marginal competence in most or all areas of course study.
F - indicates unsatisfactory quality and/or quantity of work.
Workload- I suggest you budget 5-6 hours a week for doing course work outside of our class time
Be aware of the University’s Policy on Academic Integrity + Nondiscrimination as they apply to this class
Students will be exposed to historical and theoretical models for understanding images and pictures, using these models as starting points for directed investigations into the production of their own images and analysis. Following completion of the course, students should be versed in the dominant methods for understanding visual culture and in the basic skills used in the production of images. Specifically, they should have developed the ability to analyze images in art, design, and popular culture, including their own work as cultural producers.
COURSE STRUCTURE:
This corse will take on the understanding and production of visual culture through five concepts.
- Iconography/ semiotics - focus on the methodological understanding of how images can be understood and analyzed- i.e. how meaning is communicated through them.
- collage/ montage and sequence - introduce modern and contemporary forms of making images.
- image acts - an exploration of more recent theories about the role of images in culture and society.
The Goals and Objectives stated above will be accomplished through a sequence of readings, analysis and discussion of key texts artworks. These examples will be the basis for visual projects that will facilitate the practical exploration of both the theoretical concepts and skill sets covered.
Required Texts
There are no required textbooks for this course, but you will be supplied with access to PDF and other digital translations of texts for required readings.
SUPPLIES AND FACILITIES
- USB or firewire portable hard drive (Can be a flash drive of sufficient size)
- We will be printing materials in the lab, so students will be expected to cover lab based printing cost through the checkout window.
- Each student will also be required to establish and maintain a free website that is strictly dedicated to the work performed in the course - it will serve as an image archive. This can be any of the available platforms that supports basic html and images (Blogger, Wordpress, Tumblr, Weebly). THIS ARCHIVE MUST REMAIN ACTIVE FOR ONE WEEK AFTER THE END OF THE SEMESTER.
- Notebook & pen/pencil- you must always have a notebook in class in which to make notes. Students are responsible for the information presented during demos, and lectures.
- Headphones (any music or video you watch as an individual in the lab should ALWAYS be done with headphones).
- You are responsible for following the guidelines for using the A&D Computing facilities.
Download a PDF of the policy here
Equipment and Software lists available here.
Lab Location and Hours available here
Facility Fee
Students taking course in Art&Design resource Lab are all assessed a facility access fee. This fee supports acquisition and maintenance of computers, peripheral equipment and software, and helps provides technical support.
LEARNING GOALS AND STUDENT ASSESSMENT
coursework, activities, projects
In a typical week, students will be reading, writing, working on projects, and participating in classroom discussions and critiques. There are three main types of student activity that will ultimately constitute visible evidence for ultimately assessing performance and assigning grades:
1. Finished projects
If you show up without required work you will be considered absent. Projects not delivered on time will receive one letter grade deduction for every weekday not delivered.
- 100 pts for each project
2. Image Archives
Every student will maintain a website (provided as part of the class). Students will post writing assignments on this site. These posts are graded on a credit/no credit basis, and will also be a deciding factor in each student's final grade.
- 50 pts for each reading assignment (in the form of written responses)
3. Classroom participation
Students will screen and discuss videos, their own work and the work of other students, and engage in a variety of group classroom activities on a regular basis. Students are expected to participate in discussions, critiques, and technical sessions. Surfing the internet and texting during class will negatively effect your participation grade.
Regular attendance is a necessity, as is classroom participation. Both will have a crucial bearing on students final grade. Excessive absences [ 3 or more] can lower a grade by one full letter or more. Only absences resulting from extreme illness or otherwise documentable circumstances (such as a family emergency or emergency hospital/doctor visit) will be “excused”. All other absences will be counted. Two late arrivals to class will constitute an absence.
- 100 pts. class participation (in the form of contributions to group discussions and critique)
The final grade will be determined roughly as follows:
A- indicates work of sustained excellence - work that demonstrates a degree of technical quality, creativity, and critical inquiry.
B- indicates work of significantly better that competent quality, work that demonstrates above average technical skill, creativity and critical engagement.
C- indicates satisfactory work - work that demonstrates technical, creative, and critical competence. It reflects regular attendance, continuing improvement, and successful accomplishment of course objectives.
D- indicates marginal competence in most or all areas of course study.
F - indicates unsatisfactory quality and/or quantity of work.
Workload- I suggest you budget 5-6 hours a week for doing course work outside of our class time
Be aware of the University’s Policy on Academic Integrity + Nondiscrimination as they apply to this class